All work
Web PlatformWeb Development3 weeks

Serenity Wellness Booking Site

Calming, conversion-focused site for a wellness studio with online class booking, membership tiers, and a self-updating schedule that never falls out of date.

Dark design studio scene with laptop and phone showing a wellness booking website glowing in cobalt and violet
+62% Bookings

Overview

A calm, conversion-focused website for a wellness studio with online class booking, membership tiers, and a schedule that maintains itself.

The Challenge

Serenity was running bookings through direct messages and a paper sign-in sheet. Clients double-booked, the schedule was always slightly out of date, and memberships were tracked from memory.

The Approach

I designed the site around a single clear action, booking a class, and built the booking flow straight into it. The schedule pulls from one source, so when a class changes the site updates itself. Membership tiers sit side by side for easy comparison.

The Outcome

+62%
Online Bookings
Zero
Double-Bookings
-5 hrs/wk
Admin Time

Deliverables

  • Responsive marketing site
  • Online booking flow
  • Membership tier pages
  • Self-updating schedule

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